Exploring The Frontiers Of Happiness by Daniel Gilbert
Gilbert gives heaps of interesting examples to show how bad we are at comparing costs and estimating value, and the problem of shifting comparisons. As a result, we make poor decisions about what will make us happy.
- we underestimate the odds of our future pains, and
- we overestimate the value of our present pleasures.
My 2 cents
To put it another way: immediate gratification ain’t so gratifying – our brains simply trick us into thinking it will be.
Knowing that, we may find greater happiness if we adopt those old-fashioned virtues of patience, persistence and discipline.
But not when it comes to chocolate.