LET’S FACE IT.
Trying to create consistent content online can be tough!
Especially the kind of content that generates leads and customers as well. Quite frankly, it’s the one item you can’t fake online. Because everything begins with content. Don’t believe me? Ok, let’s take a look:
Want to run an ad campaign?
You need to WRITE it first.
Want to get people into your funnel?
You need a report or video first.
Want to get people to buy something digitally?
You have to promise them some form of content.
See, there’s just no way of getting around it. That’s why everyone who does ANYTHING online says that content is king.
If Content Is King Online, Then We Should Definitely Treat It Like Royalty Right?
I know some people may disagree, but the truth is that content is king. And traffic is a very close second. Because you can have all the traffic in the world, but without the right content…that traffic is meaningless.
But just because content is king DOES NOT mean that all content is created equal or has equal value.
Reading an informative article is not the same as some spun drivel that looks like it was created by a 3rd grader.
And that’s why most people are failing. It’s because they don’t know how to create content THAT PEOPLE ACTUALLY WANT TO VIEW online.
And that’s what I want to share with you today. Because there’s one type of content THAT ALWAYS wins over all the others…
Just Take A Look At Some of The Most Popular Pieces of Content Online. And They All Have One Thing In Common…
Here, let me show you some pieces of content that have burned up the internet traffic…
Notice anything specific? Did you notice what all of these popular pieces of content have in common? Video. You can’t deny it. Video is the one of the top content items (if not the top one) that people absolutely love online the most.
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